MQLs and Phone Follow-up Example Additional Information First, remind prospects that they have recently engaged with your content. Ask if they have reviewed the content, what they thought of it, and what additional information they may find helpful. Offer additional resources you can supply. The First Phone Call initial engagement is not to sell, but to solve Introduce yourself within the first problems for the customer. 15 seconds, introduce the company, and state why you are calling. This opening will take the call in one of two directions: Repeat Information If prospects say they do not recall the content, simply offer to send it again. You can also give a brief outline of the content and ask prospects about current challenges or needs.

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